Consolidate multiple measurement solutions into one, providing transparent and efficient access to supply qualification metrics and SPO across web, app, and CTV.
Comprehensive measurement solutions for the modern digital advertising ecosystem
CertM8's flagship proprietary measurement solution provides unified omnichannel insights, reviewing over 300 signals to provide you with comprehensive supply qualification metrics, enabling you to make informed decisions to optimise the quality of your supply.
Simple integration with your existing workflow
Real-time data collection across platforms
Connect with your existing tech stack
Our AI powered semantic algorithm provides precise supply categorisation using either IAB Taxonomy 3.0, or CertM8's custom classification for all digital content.
Our industry-leading detection system evaluates ad density, placement, and content quality to identify Made-for-Advertising inventory.
We evaluate user engagement through viewability, time-in-view, and interaction patterns across all digital environments.
Using the Global Media Sustainability Framework, we track and provide recommendations to help reduce environmental impact from your supply sources.
Our advanced detection algorithms can identify AI-generated content across various formats, helping advertisers make informed decisions about the environments where their ads appear.
Our comprehensive solution includes many additional metrics and insights to help you fully understand and optimize your digital advertising ecosystem.
Our SPA platform leverages proprietary advanced machine learning algorithms to ensure your ad spend reaches the most efficient and effective channels and environments, maximising ROI across all media investments. By analysing the entire supply chain with our proprietary ML models, we help you identify the most direct and qualified paths to your target audience, ensuring you find them in the most sustainable and premium environments.
Identify and prioritize environmentally responsible supply paths to reduce your carbon footprint.
Detect and avoid Made-for-Advertising inventory to ensure quality placements for your campaigns.
Map the complete path from advertiser to publisher to identify unnecessary intermediaries and optimize for efficiency.
Launching Q3 2023. Our retail media measurement solution will provide comprehensive insights for this rapidly growing channel.
Empowering media buyers with comprehensive supply qualification metrics across web, app, and CTV
We provide advertisers with the tools and insights needed to make informed media buying decisions. Our comprehensive measurement solutions help you identify the most effective channels, avoid low-quality inventory, and maximise your return on ad spend.
Maximise your campaign performance with data-driven insights that help you allocate budget to the most effective environments and supply sources.
Access to comprehensive reports across channels and formats in one consolidated report for simplified analysis and decision-making.
Helping publishers maximise revenue and demonstrate the value of their inventory to advertisers
We help publishers showcase the true value of their inventory to advertisers. Our comprehensive measurement solutions provide the data and insights needed to demonstrate quality, viewability, and engagement, enabling you to command premium prices for your ad space.
Demonstrate the quality of your inventory to advertisers with third-party verification and certification of your content and ad placements.
Our comprehensive reports provide detailed optimisation strategies to improve the quality of your environments and ad placements; ensuring alignment with Advertiser goals.
In today's complex digital advertising landscape, marketers and publishers face unprecedented challenges in measuring performance, ensuring quality, and optimising their media investments. At CertM8, we've built a comprehensive measurement platform that brings clarity and transparency to the entire ecosystem.
Our team of industry veterans combines deep technical expertise with practical advertising experience to deliver solutions that address the real-world challenges faced by both advertisers and publishers. We're committed to providing actionable insights that drive measurable improvements in campaign performance and inventory value.
Through continuous innovation and a customer-centric approach, we're helping our clients navigate the complexities of digital advertising and achieve their business objectives in an increasingly fragmented media landscape.
Have questions or ready to get started? Reach out to our team.